January 26, 2024 - Blog Post

Getting Owners to Run for the Board

Let’s face it.  Getting owners to put their names forward to run in an election for the Board is often extremely difficult especially in today’s busy world.  It can be discouraging and even disheartening.  Often it is left to a few individuals who continue to give of their time for many years. When no one else steps up, current Board members can sometimes feel guilty or worried about how business will get done if they step down and business cannot get done if there is not a functioning Board.  As being a Board Director is voluntary without compensation, many owners don’t want to be bothered with the responsibilities of a Board Director but rather just live in their units and depend on someone else to do the work.  I find that often it is those very individuals who complain the loudest when things aren't going the way they expect them to.  I often tell them if they are unhappy with how things are being done to run for the Board.  That sometimes quiets them.  As a corporation we don’t have a choice. The Condo Act requires a Board of owners that ensures the proper oversight and running of the Corporation.

How do we then get owners to put their names forward? Encouraging them to become board directors involves fostering engagement, building trust, and highlighting the benefits of active participation.  Some strategies to help you attract owners to join the board are as follows:

1. Communication and Transparency:
   • Clearly communicate the responsibilities and roles of board directors.  CCI-NS has courses and webinars that can help current and potential Directors understand the roles and responsibilities of their positions.
   • Keep residents informed about board decisions, actions, and upcoming events.  This can be done many ways. Use social media or other technology, even paper memos.
   • Hold regular town hall meetings to address concerns and answer questions.  Develop feedback loops that can give you the pulse of your community.
2. Highlight the Benefits:
   • Emphasize the positive impact board service can have on the community.
   • Showcase success stories and examples of positive changes brought about by the board.
   • Highlight the opportunity for residents to contribute to the improvement of their living environment.
3. Educational Workshops:
   • Conduct workshops or informational sessions to educate residents about the workings of the board and its importance. CCI provides resources that can help with this endeavour.
   • Provide training on the skills and knowledge needed for effective board service. This training is available through CCI.
4. Recognition and Appreciation:
   • Recognize the efforts of current board members and express appreciation for their service.
   • Acknowledge and celebrate the contributions of past board directors.
   • Consider creating an annual award or recognition program for outstanding service.
5. Make the Process Accessible:
   • Simplify the nomination and election process.
   • Clearly outline the steps and requirements for candidacy.  This is defined in your declaration and by-laws.
   • Provide resources and support for potential candidates, such as information packets or mentorship programs.
6. Diversity and Inclusion:
   • Encourage residents from diverse backgrounds to consider board service.  Don’t just put a call out for nominations.  Get out and talk with your owners about serving on the Board.
   • Emphasize the importance of representation and inclusion within the community.
7. Use Technology:
   • Leverage online platforms, social media, and community websites to share information about board opportunities.
   • Facilitate virtual meetings to accommodate residents' schedules and encourage broader participation.
8. Engage with Residents:
   • Foster a sense of community by organizing social events and activities.
   • Build relationships with residents through open communication channels.
9. Address Concerns:
   • Address any concerns or misconceptions about board service.
   • Provide clarity on time commitments and potential challenges.
10. Collaboration with Property Management:
    • Work closely with the property management team to facilitate communication and support for potential candidates.
    • Ensure that the management team is aligned with the goal of encouraging resident involvement.

Remember that creating a culture of community involvement takes time.  Consistency in communication and engagement is key.  By fostering a positive and inclusive environment, you can increase the likelihood of attracting condominium owners to become board directors.  In the next blog I'll talk about the benefits of being a Board Director that can assist your efforts in encouraging others to take up the mantle. Stay tuned. 

“I don't know what your destiny will be, but one thing I do know: the only ones among you who will be really happy are those who have sought and found how to serve.” Albert Schweitzer

Michael Kennedy
CCI Nova Scotia